JOICO InnerJoi Preserve Shampoo 300ml Double

About this product

Stock up and save with this double 300ml Shampoo by Joico - crafted with naturally sourced ingredients, it leverages the benefits of superfoods like beetroot extract and raspberry seed oil to help maintain your hair's colour with gentle, nourishing care. The INNERJOI™ Preserve line, enriched with raspberry seed oil and beetroot extract, is specifically designed to combat fading and keep colour-treated hair vibrant for longer. Key Benefits: - 90% naturally-derived ingredients* Helps extend the life of color-treated hair Gently cleanses without harsh chemicals Free from SLS/SLES sulfates** Protects up to 83% of your color*** *In compliance with Global ISO 16128 standards, 90% naturally derived indicates that at least 90% of the formula is composed of plant and mineral-derived ingredients and water, minimally processed. **SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate ***After 10 washes, when used with Shampoo, Conditioner, and Protective Milk. Beetroot Extract – A natural, versatile ingredient that helps defend against color fading. Raspberry Seed Oil – Rich in essential fatty acids, Vitamin E, and linoleic acid, this oil nourishes and protects. Vegan Protein – Derived from pea and vegetable sources, it mimics the hair's natural proteins to strengthen and support.