Virtue - Smooth Shampoo - Shampoo
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Last seen 10 August 2026 — 70 days ago.
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Last seen in Niche Beauty’s feed on 10 August 2026 · 70 days ago
+£9.95 delivery (free over £75)
£54.95
£45.00 item
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About this product
Virtue® Smooth Shampoo works to both cleanse and calm unruly hair. Infused with restorative ingredients, it refines and de-frizzes strand by strand to seal in moisture and shine.Formulated with the first-of-its-kind Alpha Keratin 60ku® protein, this shampoo and conditioner duo act as a powerful in-shower daily smoothing treatment for hair. They re-pave rough cuticles and reduce friction between each strand, tackling frizz at the source for hair care goes light years beyond basic cleansing.
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