Benefit Badgal Bang Electric Purple Volumising Mascara 36H Lash Volume & Length

About this product

Benefit BADgal BANG! Electric Purple Mascara is a purple coloured, volumising mascara that delivers up to 36 hours of wear, buildable volume, and visible length in a water-resistant, smudge-proof, flake-free formula. The vivid electric purple shade pairs intense volume with bold purple colour for lashes that look fuller, lifted, and instantly more playful. The electric purple shade adds a bold twist to everyday makeup and stands out in creative makeup and statement looks. The high-impact pigment is designed to show up on all lash colours, from blonde to deep black. Why you'll love itUp to 36-hour wear*Buildable volume and visible lengthVivid electric purple pigment for a bold coloured mascara lookDesigned to show up on all lash coloursWater-resistant, smudge-proof, and flake-freeLightweight formula that won’t weigh lashes downCruelty-free – not tested on animalsPowered by lightweight aero-particles, the formula helps create big volume without weighing lashes down. The custom Slimpact! brush coats lashes from root to tip and corner to corner to help build volume, separation, and definition with each stroke. Tried & tested• 94% said it instantly lifted their lashes**• 92% said it lengthened their lashes**• 90% saw dramatic volume**One BADgal BANG! mascara is sold globally every 8 seconds^*Instrumental test on 21 participants.**Self-evaluation by 102 participants after 1 week.^Source: Benefit Cosmetics, based on units sold globally of BADgal BANG! mascara, individually and in promotional or value sets, 2022–2025.Formula highlights• ​Formulated with ProVitamin B5 to fuel lash thickness and strength, alongside Vitamin E to deeply condition and nourish the lashes as you wear it.​• Beeswax provides the perfect flexible structure, ensuring the mascara glides on smoothly to help build volume.​• Free from: Alcohol, Parabens & Fragrance. FAQsQ: What does purple mascara do? A: Purple mascara adds a bold pop of colour while still defining lashes with volume and length.