JOICO K-Pak Reconstructing Shampoo 1000ml

About this product

Whether your hair’s damaged due to thermal styling or harsh chemical services, repair it with the powerhouse K-PAK Reconstructing Shampoo. Specially formulated with keratin and guajava fruit extract, this supersize JOICO shampoo works to fortify every strand, restoring your hair back to its original, healthy-looking condition and providing a cloak of protection to prevent future damage*. Gentle enough for daily use, this highly targeted cleanser instantly enhances elasticity, shine and strength. Unlike traditional shampoos which can strip away what little JOI remains, this advanced formula gives and gives. The JOICO K-PAK Reconstructing Shampoo boasts the brand’s brilliant innovation – SmartRelease Technology – a unique liposome delivery system that continuously releases rosehip oil, arginine, and keratin to help combat the cumulative effects of daily styling. Key Ingredients Keratin: this protective protein actively seeks out damage and helps repair every lock by replacing lost proteins. Guajava Fruit Extract: packed with antioxidants and lycopene, this extract protects against free radical and UV damage while allowing for easier styling. Evening Primrose Oil: rich in omega-6 and gamma-linolenic acid, this oil delivers nourishment and balances moisture levels while restoring flexibility, shine and manageability.